Custom VeloKicks


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The ultimate expression of what VeloKicks was founded on. Custom kicks. Made to order, designed by you, an expression of whatever it is your heart desires. Loud. 'SWAG'. Or understated and subtle. Our collection of designers and artists have the skills to hand craft a pair of shoes that are uniquely yours. You do not select the artwork from the display for an order.  From cartoon to motorsport to contemporary art, we have the skills to make your vision happen. 

There are two options for shoe choice, using either our VeloKicks or sending us a pair of new (or very lightly worn) kicks of your own. Choosing our VeloKicks means we take our Blanco - a shoe designed to be painted - and they are sent off for artwork. You get all the features of the Blanco range while additionally having the option of choosing either lace up or dials.

The design process starts with a brief (ideas) from you. These can be either in the form of written ideas or pictures that you would like to incorporate. The more information the better we can create a mock that is a true reflection of what you are looking for. All this information is then sent to our team and a mock up comes back for your thoughts.. If changes need to be made, no problems. A second design is created and then the process begins again until we have something you are truly happy with.

If you would just prefer to get an initial mock-up of your ideas (before making the decision) then no problems, we can create that as a stand alone. This is in digital form. The $150 charge then comes off the cost of any subsequent order (on either our kicks or those you provide).


  • ATOP MOZ dual dials for extensive volume control (dials), or
  • Eyelets for additional strength and longevity (lace up)
  • VeloKicks branded laces in black and white (lace up)
  • Carbon sole for optimal power transfer
  • Impressive weights: 245 grams for size 41, 275g for a size 45
  • Generous volume upper that accommodates all cycling orthoses
  • Replaceable outer sole heel pads, so you always have grip when walking around 
  • VeloKicks shoe bag, to keep your kicks comfy and protected when they're not on your feet
  • 3 hole drilling for road cycling, compatible with 3 bolt Speedplay adapter
  • Synthetic leather material, no animals products are used in the construction of our kicks


  • $699 for artwork on VeloKicks shoes. This includes postage to you.
  • $549 for artwork on your shoes. This includes postage back to you but not the cost of postage to us


*artwork price is based off a design that is not exceptionally intricate. An additional charge may be required for paint that is labour intensive. However this will be communicated within the design phase. 


All custom VeloKicks are made to order - this is why there is no design selection option for the cart. Every pair we craft is different. You do not need to need to select the artwork from the display for an order.  Even when a rider starts off with "I just want you to replicate <this> shoe" we strive to find a little way to craft the design to really be personalised to the owner. All you need to do is select whether the art is on our VeloKicks or supplied kicks, the rest we take care of (with you) after the order is placed.


Lead time is roughly 6-8 weeks from confirmation of design and payment. This depends also on lead times of artists and Covid-related delays (which have slowed a lot of lead times down due to lockdowns).

The shoes are also given the optimal amount of time to ensure paint curing - none of this process is rushed, thus providing the best finish possible.



Sizing choice: note that you do not need to select a size if the artwork is on our VeloKicks ($699), so long as it is within the range we offer if choosing our shoes (38 to 47). During the design process we will also discuss sizing - all you need to purchase is the option that you are looking for.


Please refer here to our chart for sizing and comparison to other brands to work out what size best fits you. NOTE that sizes 38 and 47 are now available.

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